When would Listing Performance Insights take effect?
0000hrs of January 10, 2019.

Where will Listing Performance Insights launch in?
As for now it is available only on AgentNet Web. We will be working on the App later.

What is Listing Performance Insights?
Listing Performance Insights aims to assist agents in ensuring continuous exposure of their listings to property seekers on PropertyGuru. Listing Performance Insights allows agent to
      (a)  view listing performance
      (b) spot listings with low visibility through a colored sparkline
      (c) benchmark listing performance against similar listings, and
      (d) receive tips on how to improve performance of your listings.

Why are you launching Listing Performance Insights?
Listing Performance Insights is part of series of launches in AgentNet, to provide you with actionable insights to maximise the return of your investments. By optimising your property pricing, understanding where to source for listings, and tracking how well your property marketing performs on PropertyGuru, you can hit the right spots and make your investments worthwhile.

Is Listing Performance Insights applicable to corporate listings?
If you are corporate account holder with residential and commercial listings in it, your residential listings will have listing performance insights.
Is Listing Performance Insights applicable to commercial listings?
Yes, Listing Performance Insights available for both commercial and residential listings.
When would commercial listings receive such insights?
We will be working on this later and will notify agents once the insights for commercial listings is available.

How often does the Listing Performance Insights is updated?
It is updated daily, at 8am, showing data compiled as of 12am yesterday.
What is the data period for “Impressions”, “Views”, “Phone Reveals” and “Messages”?
The data compiled for these metrics are accumulated over time, starting from the day your listing is posted on PropertyGuru.

What does “Impressions” mean?
Impressions refers to the number of times the listing appears on property seekers' search result
What does “Views” mean?
Views refers to the number of times the listing details page is viewed by property seekers.

What does “Phone Reveals” mean?
This refers to number of times property seeker click on your “masked phone number” to reveal your complete phone number.

What does “Messages” mean?
Messages refers to the number of email notifications you have received via the contact form on Web.

What does the red light next to “Light Bulb Icon” mean?
You will be alerted should you receive feedback or recommendation with regards of your performance

How can I find out the total number of SMS I have received for my listing?
This metric is not reported in the Listing Performance Insights yet. Will notify you should this be added.

What is that green and red lines in the graph at the corner of my listing? / What does the “Spark Line” mean?
Spark line is a small embedded line graph displayed alongside the other data.

It maps the number of impressions your listing receives daily, over the last 30 days. When it turns red, it implies that the number of impression is low and listing is may not be getting enough views. You can click on the light bulb icon for recommendations on how to improve your listing performance.
How are the recommendations (light bulb icon) are made?
Recommendations are made by considering the performance of your listing views against the other similar listings, and then identifying the possible actions you’ve not taken to enhance your listing views.

What is do you mean by “similar listings”?
Listings with similar property type, listing type and districts are categorised as “similar listings”.
How do you rate my listing performance?  
Using your number of views your listing has accumulated, your listing will be rank among similar listings and be given one of these ratings: 

  • Above Average performance - implies your listing views performance is better than 50% of the other similar listings
  •  Market Leader performance - implies your listing is one of those which has garnered the most views, when compared to the other similar listings
  • Above Average performance - implies your listing views performance is better than 50% of the other similar listings

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